​Does your menu shine on a smartphone screen?

In these takeout-heavy times, your menu is often viewed on a smartphone and needs to be readable and understandable on one – with minimal scrolling and waiting. To accomplish that, keep your menu in a format that is easy to navigate vertically and uses short lists or clickable boxes to differentiate categories. Use contrasting colors and standard fonts to enhance readability. Finally, help people see your food – but don’t let images of it drag down your site: Low-resolution images (around 96dpi) will have the same effect as higher-resolution images without slowing down your site.