FOODSERVICE UPDATES
  • Foodservice Updates
  • Trends
    • Commodities
  • Digital Media
  • Technology
  • Safety
  • Management Tips
  • Free Newsletter
  • Recipes
    • Mains >
      • Handhelds
      • Pasta & Rice
    • Soups & Sauces
    • Salads
    • Appetizers
    • Desserts & Snacks
    • Sides
  • Foodservice CEO

Put your marketing on autopilot

3/14/2022

 
Picture
Customizing guest promotions – and ensuring your outreach is frequent enough to help you track (and even help form) their habits – provides important leverage when so many other facets of running a restaurant can feel difficult to control. If you can automate your outreach, that’s all the better for ensuring consistency and minimizing the amount of labor needed to manage it. Customer engagement platforms now bring together email, retention marketing, and SMS and push notification capabilities under one umbrella. Next-generation loyalty marketing is taking automation a step further: Nation’s Restaurant News reported that tech innovations are making it possible for operators to conduct A/B tests of messaging, offers and distribution channels – then automate the winning variant. It removes the guesswork (and a lot of the manual work) from the process, making it possible for restaurants to quickly pivot to marketing approaches and offers that have the best chance of success.


Comments are closed.

    Subscribe to our newsletter

    Picture
    Picture
    Picture

    Archives

    March 2023
    February 2023
    January 2023
    August 2022
    July 2022
    June 2022
    May 2022
    March 2022
    January 2022
    October 2021
    September 2021
    August 2021
    July 2021
    June 2021
    May 2021
    January 2021
    December 2020
    November 2020
    September 2020
    August 2020
    July 2020
    June 2020
    December 2019
    November 2019
    October 2019
    September 2019
    August 2019
    July 2019
    June 2019
    April 2019
    March 2019
    February 2019
    January 2019
    December 2018
    October 2018

    RSS Feed

    Categories

    All
    Automate
    Blog
    Brand
    Chatbot
    Communication
    Crisis
    Database
    Email
    Food Selfie
    Internet
    Marketing
    Menu
    Metaverse
    Mobile Ordering
    Offer
    Omnichannel
    On Line
    On-line
    Ordering
    Profile
    Response
    Resume
    Reviews
    Robot
    Search
    Social Media
    Technology
    Text
    TikTok
    Tune-up
    Video
    Virtual Reality
    Website
    Wifi

Get our Free Newsletter
Team Four Foodservice
​Recipes
Corona Virus Resources
Value 4
Quarterly Outlook
​Palette Foodservice
​
Foodservice CEO
© 2023 Team Four Foodservice
  • Foodservice Updates
  • Trends
    • Commodities
  • Digital Media
  • Technology
  • Safety
  • Management Tips
  • Free Newsletter
  • Recipes
    • Mains >
      • Handhelds
      • Pasta & Rice
    • Soups & Sauces
    • Salads
    • Appetizers
    • Desserts & Snacks
    • Sides
  • Foodservice CEO