 Restaurant operators have to manage an ever-shifting list of requirements to comply with the law. From food and beverage safety regulations to specialty licenses to labor compliance laws, there are many priorities (as well as changes) for operators to track. If they don’t, the legal or financial consequences can be steep. But as a recent report from Modern Restaurant Management explains, AI-supported tools are making compliance tasks easier (and simultaneously removing some tedious responsibilities from employees’ to-do lists). AI-powered workforce management is helping restaurants automate compliance tasks while bringing insights from them into clearer focus, so operators can know more readily what areas of the business need attention. For example, workforce management can provide a labor-management plan that includes predictive scheduling so you’re able to adequately staff your business to uphold safety regulations and minimize your food safety risks. In the process, staff gain greater flexibility to plan around shifts and operators can better avoid burning out staff. These tools can also keep accounting tasks current. This technology is becoming an industry standard, so if you’re in the majority of restaurants making technology investments in the near future, these capabilities are likely to be woven into them.
 Across restaurant categories, artificial intelligence is, oddly enough, making the restaurant experience feel a bit more human. As Danny Meyer, owner of Union Square Hospitality Group, recently said at an event hosted by IBM at one of his fine-dining restaurants, “By taking the guesswork out of the actual technical part of taking your order, [AI] allows us to put 100 percent of our hearts into making you feel welcome.” Specifically, the technology helps restaurants take better advantage of the data they have available, allowing them to better understand their guests and how they like to spend. As a result, they can boost their revenue because their inventory management and other back-office tasks are more efficient, and restaurant staff gain additional time back in their schedules – time they can pour into delivering better service. That translates into a more personal dining experience – or certainly the perception of one. At a time when consumers’ desire for meal personalization is so widespread and labor is an ongoing challenge, AI can be a game-changer for restaurants. Imagine you’re trying to manage a busy dinner rush and behind the scenes, your technology is making real-time menu adjustments to make sure you don’t sell out of key menu options. At the same time, it is upselling guests on other profitable items on your menu.
 Thinking about how technology can optimize your business can be overwhelming when there are so many options and potential factors to track. But it can also be a huge opportunity – to manage costs and to understand (and serve) your guests so much better than before. Take AI and its applications with menu pricing. At a time when many reports say consumers are reaching their limit when it comes to restaurant prices, it’s critical to know where the line between price and demand exists for your guests. If you have quality data about your business, AI can analyze it and come up with pricing strategies that consider your guests’ preferences, as well as how your traffic shifts based on the weather or time of day. Restaurants are at a point where they can use dynamic pricing like airlines have been using it for years (when a person takes a flight, they don’t assume they have paid the same price as their seatmate, right?). We’re approaching this point for restaurants. You can harness AI to create personalized pricing options for guests, to make pricing adjustments in real time based on the factors that work for your restaurant, and to strike the right balance between your prices and the demand they accommodate. You can also use your pricing to make your regular guests feel special – with offers and special prices that you appear to have dreamed up with only them in mind. New doors are opening that can help you build stronger connections with your guests. Are you gathering quality data and ensuring you’re making the best marketing decisions you can from it?
 Several years into managing ingredient inflation, supply chain snags and other strains on your bottom line, you may feel like you have raised menu prices to their limit – or that you’re running out of ways to cut costs. But AI automation is helping operators identify new ways to optimize operations at the front and back of the house, saving resources in the process. In a recent webinar from QSRweb, “When Raising Prices Isn’t Cutting It...How AI Automation Cuts Costs & Customer Complaints,” panelists discussed how AI can accomplish this through precision forecasting on multiple levels at once. For example, it can forecast how the weather next week is likely to impact your guests’ food preferences, guest traffic, and therefore your inventory and labor needs. It can ensure you have the right ingredients on hand at the right time, so your team isn’t scrambling to refill a key ingredient on the line just as people are lining up out your door during the lunch rush. It can help operators manage around particular scenarios – like if Joe doesn’t make it to work today, how will we manage his tasks effectively and safely? It can prevent the unfortunate ripple effect that can lead to mistakes, safety problems, and inconsistency – all issues that can impact guest experience, as well as staff morale and turnover. This frees managers up to deliver better guest experiences, which AI can also enhance by delivering personalized information about the people coming through your doors. Looking at your current operation, where are the bottlenecks, or areas where you feel you could use staff more effectively or deliver a better experience for guests? Could precision forecasting help?
 AI can be a useful tool when you’re looking to recruit new staff to your team. It can help you craft a compelling and factual job description quickly and automatically based on the information you provide. What it can’t do so well is communicate the less tangible nuances of your culture: what your team is like, what energizes them, and how people experience working at your restaurant, for example. That requires some human input and oversight. As a recent report from Modern Restaurant Management puts it, the people applying for a job with you should be able to feel “the bustling energy of a fast-paced kitchen, the warmth of a family-owned establishment, or the innovation of a cutting-edge culinary concept.” These are also the kinds of qualities that inspire connection and loyalty among your staff. So what is it about your restaurant’s culture, standards and values that sets your business apart from the restaurant across the street? How can you make sure people feel that when they read your job description – and that this feeling carries over seamlessly when they come through your front door?
 Foodservice sustainability was a key theme to the recent National Restaurant Association Show – and the tools and systems on display promoted benefits well beyond the environment. According to a Nation’s Restaurant News report, highlights of the show supported restaurants’ efforts around waste management, operational efficiency and food safety. Think eco-friendly fryers that reduce frying time, use less oil and may reduce oil vapors; AI-supported tech that helps operators track their food consumption and waste in real time; and sensors connected to the Internet of Things that can inform staff with greater precision when food that has been sitting out needs to be discarded, or if it’s still safe to serve.
 Artificial intelligence is already proving its potential to help restaurants fine-tune their brands — largely by creating the kinds of experiences that specific guests crave. You may already be using AI algorithms to analyze guests’ order histories and preferences to provide targeted food recommendations, but the technology’s capabilities expand beyond that. Do you have guests who ask a lot of questions about your menu or otherwise need help landing on a dish? AI voice-enabled assistants can give guests information about a dish’s ingredients and nutritional value, as well as help guests select meals — easing the burden on staff and likely speeding ordering times. Upon a guest’s arrival at your restaurant, it can greet a repeat guest by name, remember their favorite table, and suggest menu items or specials they are apt to enjoy. Expect to see AI play a larger role in building the ambiance of restaurants too — by suggesting music and lighting based on your guest data, or offering immersive dining experiences through virtual or augmented reality. On the service side, an AI chatbot on your app or website can help you make your ordering more accurate and also respond to customer service enquiries at any hour of the day. When guests leave reviews, AI can screen their input and pull out key insights you can use to improve your experience. Some of AI’s benefits still feel futuristic, and the earliest adopters are bound to hit snags along the way, but it’s worth paying attention to how the technology is moving the needle on the experience and service a business provides. Consumer expectations are bound to shift as a result.
 We eat with our eyes – or at the very least, the images we see of a dish have more power to sway our ordering choices than the text descriptions we read. In fact, Grubhub found that including professional photos in your menu can increase your sales by 30 percent. Even if you don’t want to overload your menu with images, there are many places beyond your menu where images can drive sales – on your website, in app-based communications to guests, in social media posts. And as generative AI continues to improve, it’s becoming easier for restaurants to generate accurate, quality images of menu items – all with just a series of text prompts. Two startups are making it possible for restaurants to do just this. Hackernoon reports that Lunchbox collaborated with OpenAI to launch a food photo generator, and SWIPEBY has a text-to-photo tool that generates food photos based on menu descriptions. It will likely take a few tries, but you may be able to create a close likeness of the profitable dishes you want to promote by simply describing their ingredients and appearance to these tools.
 Across the foodservice industry, AI is impacting operators’ ability to pinpoint inefficiencies and make real-time adjustments. This year, look for the technology to help restaurants streamline menus during busy shifts – making it possible to focus on items that require less complicated preparation when a kitchen is at capacity or understaffed, according to TechHQ. In a similar vein, AI is allowing more restaurants to use dynamic pricing during peak periods so they can maximize the benefits of churning out orders at those times – or possibly encourage people to stagger those orders at off-peak hours. On the menu itself, AI can identify a restaurant’s most profitable items (or unprofitable items) and highlight the winners for guests in order to help drive more sales in that direction. AI has applications after the meal too: A recent Paytronix report says restaurants on its ordering platform will be able to use a ChatGPT-powered chatbot to automatically engage with guests after they finish their meal, then route their feedback to the store manager.
 Artificial intelligence may already be supporting various tasks in your restaurant, from automating scheduling to monitoring inventory to personalizing staff training. But it can also serve as a self-contained brainstorming meeting of sorts by helping you develop new ideas that can keep your restaurant fresh for guests. For example, in recent months, chef Tom Aviv made headlines for using Dall-E, the image generator from OpenAI, to design the menu and décor for his restaurant Branja in Miami. One of the results was a chocolate mousse inspired by Picasso. Such uses of AI tools can help you formulate new recipes, identify different ingredient combinations, create engaging menu descriptions, and help you identify ways to bring your restaurant’s décor and online presence into better alignment with your brand. These tools need human intervention to generate the best results, but if you give them increasingly specific prompts, they can trigger new ideas in you that you can use to offer exciting experiences to guests.
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