We all know that data is important to operating a successful business – hence the sharp rise in restaurant tech before and during the pandemic. But even if you have tools to gather reams of insight about everything from your inventory to your guests, they aren’t as useful as they could be if you can’t make sense of the information they collect and readily translate it into actionable steps to boost your business. Brightloom, for one, has been making a business out of helping operators put their data to work. When you look at your systems, how much do they tell you about your guests’ preferences, their order history, and other business-critical variables such as the weather forecast and local goings on? Can you review that information and quickly make incremental improvements as a result?